Tokyo's last barley tea makers face extinction as craft beverage fades

Tokyo's last barley tea makers face extinction as craft beverage fades

Hacker News·1w·zdw

A deep look at one of Tokyo's two remaining mugicha producers reveals a disappearing craft—traditional barley tea roasting and preparation that few customers still demand. The piece highlights how niche, low-margin artisanal goods struggle to survive even in major markets when demand dries up.

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